Maine Seeks Applicants to Lead Public Safety Campaign

State law requires a public education initiative on marijuana-related “health and safety matters.”

Marijuana sold at Theory Wellness, South Portland, Maine, Jan. 7, 2021.
Marijuana sold at Theory Wellness, South Portland, Maine, Jan. 7, 2021.
AP Photo/Robert F. Bukaty

Maine government officials this week began a search for the leader of a marijuana safety initiative required under the state’s recreational marijuana laws.

State law requires Maine's Office of Marijuana Policy to develop and implement campaigns to increase “awareness and education of the public on health and safety matters relating to the use of marijuana and marijuana products.” OMP officials on Wednesday called for interested applicants to bid on a contract to partner with the office on issues “including, but not limited to, preventing and deterring the use of marijuana and marijuana products by persons under 21 years of age.” 

The contract is expected to last for five years, with a two-year initial pact and two options to renew the contract. It will be funded by proceeds from the state’s Adult Use Marijuana Public Health and Safety Fund, which receives proceeds from state marijuana tax revenue.

Proposals are due by April 14; questions from potential bidders must be submitted by next Wednesday.

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