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CEN at MJBizCon: We Help Growers Focus on Growing

Why it's vital to allow cannabis growers to focus on growing—not managing complex systems, like HVAC and irrigation.

Priva

The Cannabis Equipment News team recently traveled to MJBizCon, held in Las Vegas from November 28 through December 1. At the show, we interviewed equipment manufacturers, cultivators, operators and new product developers to learn more about what they bring to the cannabis industry.

Each cannabis operation is different, as is every grower, which has created a market of cultivation facilities with a wide range of sophistication. It's a challenge that controls company Priva embraces as it has to adapt to each operator's unique needs. 

Cesar Salaverria, sales account manager at Priva, says it's vital to allow growers to focus on growing—not managing complex systems, like HVAC and irrigation. 

Salaverria says that many growers are expanding but still have simpler, disparate control systems. As these cultivators scale, they require more integrated solutions, which Priva can help manage. 

The next MJBizCon will be held from December 3, 2024, through December 6, 2024, at the Las Vegas Convention Center.