Silly Nice Pledges to Match MSO Prices in New York Cannabis Market

The move is intended to "level the playing field."

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Silly Nice

Silly Nice, a cannabis brand based in New York, announced a pricing shift across its premium vape line as a response to an "influx of large multi-state operators (MSOs) offering increasingly low pricing."

Effective immediately, all licensed dispensaries carrying Silly Nice products will offer the brand’s 1G 510 Thread Vape Cartridges and 2G Transparent All-In-One Rechargeable Vapes at prices comparable to those of MSO brands.

“We didn’t start this brand to compete with billion-dollar corporations—we started Silly Nice to serve real people,” said LeVar Thomas, co-founder of Silly Nice. “New York is our home, and it’s important to us that our products remain accessible. This new pricing is about staying true to our mission: make high-quality cannabis that regular folks can actually afford.”

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