
Alpine IQ, a provider of data management, telecom, and marketing solutions for cannabis retailers, has acquired Happy Marketers, the marketing suite by Happy Cabbage.
With this acquisition, Happy Marketers customers will join Alpine IQ’s ecosystem. Alpine IQ’s multi-channel capabilities, spanning SMS, email, in-app messaging, direct mail, and web wallets, allows marketers to connect with customers more intelligently and effectively.
In addition to the acquisition of Happy Marketers, Alpine IQ has also committed to supporting and promoting the continued development of Happy Buyers—Happy Cabbage’s new inventory optimization tool built specifically for cannabis retail buyers. The platform enables smarter ordering, efficient budget management, and better margins.
Over the coming months, Happy Marketers customers will be transitioned into AIQ through behind-the-scenes data imports—preserving historical insights while instantly unlocking access to the full AIQ suite.