Beard Bros Pharms, a cannabis brand founded by self-made entrepreneurs Bill and Jeff Levers, has partnered with Ideal Craft Cannabis to bring their full-spectrum Rick Simpson Oil (RSO) to Massachusetts. This is the first time Beard Bros Pharms products will be available beyond California and the beginning of a multi-state expansion plan.
Beard Bros RSO is available in both high-THC and high-CBD formulations, and it can be ingested directly or infused into edibles or topical remedies.
This initial expansion marks the start of growth plans for Beard Bros, with talks underway for multiple Midwest and East Coast states.
"It has always been our plan to offer Beard Bros' cannabis nationally. The first step to becoming a multi-state brand (MSB) is launching our RSO product in Massachusetts via partnership with Ideal," says Bill.
Ideal Craft Cannabis is a vertically integrated operation run from its flagship retail location in Uxbridge, MA. Ideal has future plans for additional cultivation and retail locations throughout the state.
Beard Bros are finalizing several additional offerings coming to the California market in 2023 and new markets in 2024 with an announcement expected soon.