High Times announced a strategic partnership with Hoodie Analytics to introduce a standalone cannabis eCommerce shopping experience on HighTimes.com. The new feature will help consumers across the country identify legally available cannabis products and licensed dispensaries in real time, powered by Hoodie’s industry-leading data platform. Additionally, consumers can search legal products across the country, compare pricing and availability and place pickup or delivery orders in markets where licensed dispensaries offer delivery.
The partnership is part of High Times’ broader digital expansion, giving visitors a practical tool for navigating legal cannabis markets while maintaining a strict separation from the brand’s independent journalism.
A New Consumer Tool on HighTimes.com
Hoodie will power a dedicated shopping and product-discovery section on HighTimes.com. This new experience is designed as a separate environment from the publication’s editorial content. The marketplace is comprehensive in nature and one of the most extensive product and dispensary datasets in the country. As such, it will not influence news coverage, rankings, reviews, or any editorial decisions. All purchases are made directly with participating licensed retailers; High Times does not sell or ship cannabis products.
Through Hoodie’s platform, consumers will be able to:
- Search for specific cannabis products, strains, brands and licensed dispensaries
- Initiate online orders for pickup or delivery through participating licensed retailers
- Compare real-time pricing and availability
- Explore product information and consumer insights to support informed choices
- Navigate local legal markets more easily and accurately
Integrated dispensaries will receive priority placement within the shopping interface and across Hoodie’s national product locator network. Current eCommerce platforms supported on the High Times marketplace include Dutchie and Blaze, with more to be announced shortly.
Data-Informed Insights for Better Consumer Understanding
High Times’ editorial staff will gain access to Hoodie’s analytics platform to better understand broader market trends, such as pricing shifts, strain popularity by region and product availability patterns. This data will not determine editorial conclusions but will allow reporters and editors to reference verifiable market information when appropriate.
“This partnership lets us provide readers with clearer, more accurate information about what’s happening in legal cannabis markets,” said Javier Hasse, Editor-in-Chief of High Times. “Our journalism remains fully independent, but when readers want to understand how products move, what’s trending, where licensed retailers operate, or even purchase a product featured in one of our articles, Hoodie’s data and platform help us deliver through real-world information.”
A Unified Ecosystem for Brands and Retailers
Hoodie operates the largest product-locator network in cannabis, powering consumer product search for more than 100 national brands. Those locators, which are used by millions of cannabis consumers, will integrate directly with the High Times shopping experience, offering brands and retailers expanded reach among high-intent cannabis consumers.
“High Times has shaped cannabis culture for nearly five decades,” said Wes Shepherd, CEO of Hoodie Analytics. “Connecting their audience with Hoodie’s real-time data gives consumers a more reliable way to navigate legal markets while supporting retailers and brands with transparent and accurate information. We are incredibly excited to be partnering with High Times to support the growth of dispensaries in our network by sending them new customers and orders from one of the most informed sources around!”
