How COVID-19 Has Impacted the Cannabis Industry & When to Expect Capital Investment to Return

In this exclusive interview, we also discuss the power of aeroponics, including how it can increase yields, fine-tune THC levels and customize grows to meet customer demand.

In this exclusive interview with Phil Gibson, Vice President of Marketing at AEssenseGrows, we discuss the impact the COVID-19 pandemic has had on the industry, when capital investment should return to the market and the power of aeroponics, including how it can increase yields, tune THC levels and customize grows to meet customer demand.

AEssenseGrows is a precision agriculture company that makes advanced sensor-based aeroponic grow equipment as well as sophisticated software that enables remote operation. According to Gibson, the equipment offers predictable, repeatable and flexible operations while cutting labor costs by nearly two-thirds and only using five-to-ten percent of the water and nutrients found in the field.

Gibson also discusses the evolution of the farmer/cultivator. Three generations ago, it was a farmer in the field; the next generation went to work in the city; and the new generation has a degree in horticulture and/or biochemistry and he/she wants to bring new technology to farming -- especially when some grow operations report, at best, fully-loaded production costs from $2.50 to $3.00 per gram. According to Gibson, AEssenseGrows can get those costs down to 30 cents a gram now, with the potential to reach 21 cents per gram.

The system runs on Guarding Grow Manager software, a precision grow system that not only helps master cultivators raise THC levels five-to-ten percent higher than ever before, but also helps from an operational standpoint, including logging, data management, certifications and facilities management.

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