A new collaboration between international cannabis brand Cookies and NFL star, cannabis entrepreneur and advocate Adam “Pacman” Jones is bringing the arrival of a hybrid cultivar. Crossed with Biscotti and Jealousy F2, the new cultivar known as “Pacman” will be available at all California Cookies and Lemonnade locations beginning Saturday, Oct. 29.
"Pacman and myself have been mapping this out for the last 5 years,” said Berner, Co-Founder and CEO of Cookies. “He represents what Cookies represents, which is culture, and I'm excited to bring the Pacman to the world as it’s one of my favorite things to smoke right now."
Jones, a former NFL cornerback and return specialist who played 12 seasons for the Cincinnati Bengals, Tennessee Titans, Dallas Cowboys and Denver Broncos, has advocated for cannabis since his NFL retirement in 2019. Since then, he launched Pac 24, his own brand of products and accessories, as an avenue to shed light on cannabis as a therapeutic solution for athletes.
Originally bred by Seed Junky Genetics, Berner and Jones crafted Pacman to further the conversation and normalization of cannabis in sports as athletes continue to explore alternative pain and recovery treatments. Together, they hope to spread the love of the plant and its healing properties with athletes as well as canna-curious consumers looking to power up their days.
"This Pacman project is more than a strain release, it’s a movement geared toward improving mental health and wellness,” said Adam “Pacman” Jones. “People suffering from depression, anxiety, pain or sleepless nights need the Pacman. The terpenes and cannabinoids on this flower will uplift you, take away pain and improve your well-being so you can be happier, train harder and live better."