The Boston Beer Company Launches Emerald Hour Gummies in Canada

They come in two-pack containers.

Emeraldhour 1
The Boston Beer Company

Emerald Hour, the non-alcoholic cannabis cocktail brand from The Boston Beer Company, today announced the launch of new cocktail-inspired THC gummies, infused with live rosin and solventless cannabis diamonds.

Now available at dispensaries across Ontario and Alberta, each Emerald Hour gummy is 100% vegan and contains 5mg of THC. Emerald Hour craft cannabis gummies are packaged in two-pack containers.

Emerald Hour’s first gummy is Peach & White Grape.

“Boston Beer Company is renowned for crafting high-quality beverages, and we bring that same commitment to excellence to our gummies,” said Paul Weaver, the Toronto-based head of cannabis for Boston Beer. “Emerald Hour gummies are made for the discerning cannabis consumer. Infused with live rosin and solventless diamonds, they deliver a full-spectrum cannabis experience in pocket-friendly, sustainable packaging.”

Emerald Hour gummies are an expansion of the brand’s existing lineup of ready-to-drink non-alcoholic cannabis cocktails. Emerald Hour beverages first launched in January 2025 and are now available in over 600 dispensaries across Canada. Sold in 222ml mini-cans, each cannabis cocktail contains 10mg of THC and offers a premium, non-alcoholic experience.

Emerald Hour’s current beverage lineup includes:

  • Agave, Lime & Sea Salt
  • Cranberry & Citrus
  • Ginger & Lime
  • Lime & Mint
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