Arcana Collective today announced a wholesale partnership with Canna Provisions, a Massachusetts cannabis retailer with dispensary locations in Western Massachusetts. The partnership marks a milestone in expanding the company’s commercial distribution strategy, adding brick-and-mortar retail alongside its existing channels.
Under the agreement, Canna Provisions will carry a curated selection of Arcana genetics, including both regular and feminized seeds, bringing Arcana’s breeder-backed cultivars to adult-use consumers in The Bay State.
“This partnership represents an important development as we begin building out our wholesale footprint,” said Andrew Berman, CEO and Co-Founder of Arcana Collective. “We are particularly proud to launch this partnership with Canna Provisions - one of the top retailers in Massachusetts. This launch allows us to introduce Arcana genetics to retail consumers while building a foundation for broader expansion. We are also proud to be partnered with Canna Provisions’ management team (Meg Saunders and Erik Williams) and its Director of Cultivation (Greg “Chemdog” Krzanowski), three industry pioneers.”
Through this partnership, Canna Provisions customers will gain access to a curated selection of Arcana’s library of verified genetics. Some of these cultivars also flow from Arcana’s formal PAC Program breeder partnerships, a framework that formalizes permission, acknowledgement, and compensation for Arcana’s use of select third-party breeders’ intellectual property, enabling Arcana to responsibly expand its offerings. All genetics are further supported by Arcana’s proprietary breeding and authentication processes at their Ghost Town facility in Shelton, Washington.
